With over 15 years of experience in search and online marketing, Kim is the Founder of Insight Online. Kim started Insight as he saw an opportunity to build an agency that focuses on business results and strong working relationships with clients.
As the face of the business, Kim will likely be your first point of contact, chatting with you about your work and what you’d like to get done. The best part of his job is meeting new people, getting to know their businesses, and making a tangible, measurable difference for them.
In his spare time, Kim loves playing disc golf, strumming a little guitar and is an avid bookworm.
His favourite charities are Zeal which supports youth in their development over a number of years and Lifewise, an organisation focussed on getting homeless into homes.
Here are Kim's predictions for what some of the big issues and opportunities will be in the new year, in the digital and search marketing space.
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Are you struggling to understand when you should be adding event parameters? My team and I have done about 30 Analytics migrations between us now and I wanted to share a technique that has really helped us out...
Youtube is heating up the battle for short form video; recently releasing a slew of new features in November to ensure that creators and advertisers will stay on the platform.
Are you considering migrating your website from one domain to another? Read through our advice for planning, implementing and migrating your website.
Right now, everyone (in digital) is talking about the launch of iOS 14.5 and the ensuing privacy protections. Is Apple defending our privacy? How does this impact us day to day?
Find out what the difference is between the old Universal Analytics and Google Analytics 4, the new rebrand of the Google Analytics app.
Want some ideas for what to do when budgets are tight and marketing is viewed with increased scrutiny? Refine and refocus your proposition and get out there.
Insight was fortunate enough to book some time with Andrew for a chat about all things marketing with Box. This was perhaps a few days before the country went into nation-wide lockdown.
Story Time series Episode 4 with Kim! He talks about how to combat a common question around trust between a client and their agency. Watch the video to find out how.
As apart of a new storytime series, we'll be sharing some of the tough questions our marketing managers get asked at work, what we told them and, if possible, what happened next....
Should you be using video as apart of your marketing strategy? Insight Online shares their results from their last campaign.
Check out this brief recap of the day - Seen from Kim's perspective. Just a review of a few talks held that day.