UNPACK: How long does it take to get results from Paid Search or SEO?

0 Comment  |  By: Kim Voon  | 
The three main types of online media are paid, earned and owned. Each of them have different timelines in terms of results. Paid Advertising Paid advertising (such as the popular Google Adwords) can be created and launched very quickly. You can theoretically have a paid campaign running in a few hours and reaching your target […]

How Insight Increased Cash Flow over the New Year

0 Comment  |  By: Kim Voon  | 
I used to love the holidays. The temperamental but gradually warming weather, long days at hidden beaches, people in Auckland smiling that little bit more… Then I had to run off and start a business didn’t I? Now the summer holidays also mean falling sales, longer lead times and…cash flow? Bloody hell, cash flow runs out […]

How to get social media right for your business

0 Comment  |  By: Corrie Dark  | 
There are a million social media channels out there, and it’s important to pick the right ones for your business. Before you leap into creating Facebook pages and other accounts, there are a few things I recommend thinking through first: What do I want to achieve with social media? One of the most common mistakes […]

5 Powerful Reasons Why Every Business Should Invest In Content Marketing

0 Comment  |  By: James Gunson  | 
In an increasingly competitive online world, the businesses who are really winning big are the ones investing time and effort into an activity we call ‘content marketing’. Content marketing is the process of creating interesting non-promotional content – i.e. content that doesn’t directly sell your products/services – and circulating that content online.  Here are a couple […]
content marketing