the team


We are a team of experts in Google Ads, Google Analytics and SEO

 Jody Lane - Online Marketing Analyst

Jody comes from a background in project management, system administration and business systems analysis. She’s great at looking at what a business needs and finding solutions to fit those needs.

Thankfully for us, Jody has decided to come work at Insight where she loves working with clients and helping them grow.

Previously, Jody has also brought her corporate experience to not-for-profits like Lifeline and she volunteers at the Mental Health Foundation. When she’s not at work she likes brewing beer with her boyfriend, and of course, drinking it with friends.

Get in touch with Jody

Email:      jody [at]

Ben Goh – Online Marketing Analyst

A creative at heart, Ben is an analyst who loves planning, building and optimising content & campaigns that engage. A digital native, Ben enjoys leveraging his affinity for the online every day in helping his clients achieve their goals.

Actively involved in the musical community, Ben loves the arts, the rock show, and the road. In addition to playing piano, guitar, and the voice box, Ben has freelanced as a music photographer for over 8 years at a range of smoky venues, bars, and stadiums across Australasia.

Should you encounter a spelling error on the site, please direct all strongly worded corrections to his email below.

Get in touch with Ben:

Email:      ben [at]

Kim Voon – Founder

With over 15 years of experience in search and online marketing, Kim is the Founder of Insight Online. Kim started Insight as he saw an opportunity to build an agency that focuses on business results and strong working relationships with clients.

As the face of the business, Kim will likely be your first point of contact, chatting with you about your work and what you’d like to get done. The best part of his job is meeting new people, getting to know their businesses, and making a tangible, measurable difference for them.

In his spare time, Kim loves playing disc golf, strumming a little guitar and is an avid bookworm.

His favourite charities are Zeal which supports youth in their development over a number of years and Lifewise, an organisation focussed on getting homeless into homes.

Get in touch with Kim

Email:      kim [at]

David Dennis – SEO Consultant

With a lifetime’s experience including roustabouting, forays into film, ceramics, cleaning, motel and property management and a background in radio and marketing David comes to SEO with a wealth of real-world knowledge. His technical understanding of SEO and an innate appreciation of the importance of seeing the bigger picture is invaluable.

When not at work David can be found at church, taking drives in the country, spending time with friends and family, reading, learning about documentary film-making, swimming and taking an interest in diverse politics.

Get in touch with David:

Email: david [at]

James Gunson – Google Ads & Analytics Consultant

A super-smart ex-lawyer, James is our operational head and eye for detail.  He handles everything from Google Ads campaigns to Google Analytics installations, Tag Manager setups, SEO audits and more.

James has a knack for fine-tuning online campaigns to hit desired business goals, creating long-term success for our clients.

Offline, music-obsessive James shows us all up on the dance floor, as a swing dancer. His favourite charities are St Johns New Zealand and the SPCA.

Get in touch with James:

Email:      james [at]

Insight Online