Insight Online Blog

Digital Marketing Tips, Tricks and Insight

Advice, how-tos, and insights to help you improve your online marketing skills.

5 SEO Blogs That Are Worth A Look
SEO

5 SEO Blogs That Are Worth A Look

The goal of all search engines is to provide the right answer to the user. While it’s useful to know...
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The Future Of Google My Business & Upcoming 2019 Updates
Local Seo

The Future Of Google My Business & Upcoming 2019 Updates

The Google My Business platform is truly an underrated gem. GMB listings are closely integrated with Google Search and Google...
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Google Ads Roundup – July 2019
Google Ads

Google Ads Roundup – July 2019

Google introduces changes and new features to Google Ads at a dizzying rate these days.  This is a good thing...
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Google Remarketing Ads
Google Ads

Google Remarketing Ads

Google Remarketing is a love/hate channel. As an advertiser, the functionality is brilliant. If people land on my site, I...
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What Is Schema Markup?
SEO

What Is Schema Markup?

Schema markup is a form of code language which can you help to optimise your website for SEO. Schema allows...
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Video Advertising On YouTube & Facebook
Social Media

Video Advertising On YouTube & Facebook

Should you be using video as apart of your marketing strategy? We share our results from our last campaign. Transcript...
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2019 MeasureCamp Auckland Recap
Analytics

2019 MeasureCamp Auckland Recap

Last Saturday, Jody and I attended MeasureCamp, an Analytics unconference held at TVNZ and this was the second year it...
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What Is SEO? How Does Google Understand A Website?
SEO

What Is SEO? How Does Google Understand A Website?

It’s all just ‘semantics’ I’m told. When we ‘nit-pik’ or ‘get in to the detail’ in a discussion, that’s semantics;...
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Google My Business 2019 Guide: How to Optimise a Listing in 30 Minutes
Local Seo

Google My Business 2019 Guide: How to Optimise a Listing in 30 Minutes

Google My Business (GMB) is a must-have for every business. Having a GMB listing is the only requirement to appear...
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Why Doesn’t My Data Match?!? Google Ads Vs Analytics
Analytics

Why Doesn’t My Data Match?!? Google Ads Vs Analytics

So you're reviewing a campaign, putting together a few thoughts on how it went and you just can't seem to...
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Did Your Google Ads Have A Sudden Drop In Performance?
Google Ads

Did Your Google Ads Have A Sudden Drop In Performance?

Your campaign is tracking along merrily, then you go to check on it one day and performance has plummeted! WTF?...
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Effectivness Vs Efficiency With Google Ads
Google Ads

Effectivness Vs Efficiency With Google Ads

What is the difference between effectiveness vs efficiency when it comes to Google Ads? In this video, Kim talks you...
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Google Ads

Digital Marketing Tip #1 | Google Search Ads

Trying to wrap your head around Google Search Ads? Here's a quick tip from Kim on how to manage them and...
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Google Ads

Should I Use Search Ads To Launch A New Product? | Story Time Episode 3

Here's episode 3 of the Story Time series with Kim! Kim talks about whether search ads should be part of your digital strategy when...
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What Is Google Ads?
Google Ads

What Is Google Ads?

'I think we should do Google Ads' 'Whats Google Ads?' '...' OK so it's not as bad these days as...
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What Are Google Search Ads?
Google Ads

What Are Google Search Ads?

There are over 3.5 billion searches conducted on Google each day, making Google Search Ads a powerful advertising tool for...
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Privacy & GDPR | How it affected our business
Online Marketing

Privacy & GDPR | How it affected our business

So if you've been keeping up with that bad habit called news reading, you'll see that people are FREAKING OUT...
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Insight Online | Old Privacy Policy
Uncategorised

Insight Online | Old Privacy Policy

K.V. Consulting Limited of Auckland, New Zealand (the “Company”) is committed to providing access to services and information online in a...
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Creating A Plan: The Key To Succeeding With Online Marketing
Online Marketing

Creating A Plan: The Key To Succeeding With Online Marketing

Every business, no matter how unusual, can take advantage of the vast reach offered by the internet – it’s simply...
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I’ve Built A New Website. How Long Before I Can Expect Results?
SEO

I’ve Built A New Website. How Long Before I Can Expect Results?

Wow tough question! (Deep breath) I assume by "results" you all mean sales and/or leads. The answer to this question...
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