News

Does your blog content rank in Google? Writing SEO Optimised content is essential to any Content Strategy. Learn how to optimise your content for SEO.

Running or thinking of running Facebook video ads? Here are 10 essential tips you will find useful before launching a Facebook video campaign. Read our blog to find out more!

Key points & rules to follow to comply with the Google Ad grant policy & manage a Google Grant account successfully. Read our blog to find out more!

Native advertising platforms like Outbrain, are an effective way of getting exposure on major news websites. Read our blog for the strengths & weaknesses of native advertising.

The Average Position Column is officially removed from Google Ads. Why has Google made the change and is it a good thing? Read our blog to find out!

Heading Tags are important for SEO. Google reads them to understand what is important. But what if you want them in a different font? How does that work?

Ben explains our experience with Facebook Lead Ads. The things to consider when using lead ads and when and where to use it. Read more to find out!

Kim from Insight Online talks about a case study and what to look out for and check when you see fluctuations in your leads.

Google Shopping Ads is a product-based advertising channel, featuring at the top of search results for relevant product searches. Here are the pros & cons.

In our experience, we have never found display ads which performed well when serving on mobile phone applications. Find out how to exclude mobile apps.

As apart of a new storytime series, we'll be sharing some of the tough questions our marketing managers get asked at work, what we told them and, if possible, what happened next....

Wondering if you should put some budget into YouTube advertising? Read more on our thoughts on this channel.