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Digital Marketing Tips, Tricks and Insight

Simplifying Digital - What are we doing?
Online Marketing

Simplifying Digital - What are we doing?

Discover how Insight navigates the complex digital landscape and makes digital marketing easier for your business. Learn how we're simplifying processes, driving better results, and helping you stay ahead of the curve.

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Get Started with Google Shopping - New Zealand Setup Guide
Google Ads

Get Started with Google Shopping - New Zealand Setup Guide

We’ve trudged through Google’s “help” guides so that you don’t have to. Read clear, concise, straightforward info to get started with Google Shopping in NZ.

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Google's “Page Experience Signals” to Launch in 2021
SEO

Google's “Page Experience Signals” to Launch in 2021

Google wants to give a search result that provides a great user experience. Functionality and Usability are key. How do Page Experience Signals help? Learn More

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Creating a Landing Page that Converts
Online Marketing

Creating a Landing Page that Converts

Landing pages that convert visitors into customers at a high rate can make or break your digital marketing campaigns. Read through these steps to have the most optimal landing page formula.

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Bumbling Our Way Through Content Marketing
Marketing during COVID-19

Bumbling Our Way Through Content Marketing

Read about our own experiences in building content marketing campaigns for Insight. Our thoughts, processes and results. Find out more!

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Taking Advantage of Dropping Media Costs
Marketing during COVID-19

Taking Advantage of Dropping Media Costs

Want some ideas for what to do when budgets are tight and marketing is viewed with increased scrutiny? Refine and refocus your proposition and get out there.

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4 Simple Ways To Reduce Your Cost Per Lead in Google Ads
Google Ads

4 Simple Ways To Reduce Your Cost Per Lead in Google Ads

James has written a great piece around how to improve your cost per lead (or sale) in Google Ads. So important in this time. Read the entire article now!

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Cutting costs? Don't pull back on marketing completely.
Online Marketing

Cutting costs? Don't pull back on marketing completely.

Just because your marketing budget has been cut, doesnt mean you should stop all together. See what marketing activities you can do on a budget.

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Marketing Yarns | Chatting with Andrew from Box
Marketing during COVID-19

Marketing Yarns | Chatting with Andrew from Box

Insight was fortunate enough to book some time with Andrew for a chat about all things marketing with Box. This was perhaps a few days before the country went into nation-wide lockdown.

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Update on Google Ads & Facebook SME Ad Credits
Marketing during COVID-19

Update on Google Ads & Facebook SME Ad Credits

Get the latest information we have on assistance that Google and Facebook are providing for their advertisers. Update yourself today!

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Google Display Strategy | Advice, Hints & Tips
Google Ads

Google Display Strategy | Advice, Hints & Tips

Get the latest on how we think about and use Google Display. What are the strengths and weaknesses? Any advice on strategy? These are our own thoughts after using the channel for a decade or so.

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Got A WordPress Website? Try These 3 Useful SEO Plugins!
SEO

Got A WordPress Website? Try These 3 Useful SEO Plugins!

Yoast, Smush & Redirection by John Godley are plugins useful for implementing SEO on your WordPress website. Read more to find out why we love them!

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What Does My Agency Do With Our Time? | Story Time Episode 4
Google Ads

What Does My Agency Do With Our Time? | Story Time Episode 4

Story Time series Episode 4 with Kim! He talks about how to combat a common question around trust between a client and their agency. Watch the video to find out how.

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